Meta Pixel Integration

You can now connect your Meta Pixel to track how visitors interact with your Storefront and Hosted Courses. This helps you measure ad performance, understand customer behavior, and optimize your Meta (Facebook and Instagram) campaigns.

What Is Meta Pixel?

The Meta Pixel is a tracking tool from Meta that allows you to measure and optimize your advertising efforts. It tracks user actions such as page visits, checkouts, and purchases, so you can see how people interact with your site after clicking your ads.

What the Meta Pixel Tracks

After you connect your Meta Pixel, it will automatically track three basic actions on your Storefront and Hosted Courses:

• Page View: when someone visits a product or checkout page.
  
• Start Checkout: when a customer begins the checkout process.
  
• Purchase: when someone successfully pays for an item.

This information helps you monitor how people move from looking at your products to buying them.

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How to set up your Meta pixel integration.

Follow these steps to set up your Meta Pixel Integration.

1. Log in to your account.
2. On the Home page, scroll to the Mainstack Apps section and click on Storefront or Hosted Courses.
3. Click on the three dots on the right side of the banner cover.
4. Click on Integration
5. On the Meta pixel tab, click on connect
6. Enter your pixel code and 
7. Click Save to complete the setup

You will need to repeat the same process for both Storefront and Hosted Courses to track the events separately.

Once connected, your pixel will automatically start tracking events on your Storefront and Hosted Courses.

Note: The Meta Pixel integration works for each business separately.

If you have more than one business or brand under your account, you’ll need to connect a different Meta Pixel ID for each one.

This helps keep your data clean and organized.
For example:

• Sales from Business A will only appear in Business A’s reports.
  
• Sales from Business B will only appear in Business B’s reports.

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